PTENES
MODULE 1.1

🧠 Mindset — How to Think

Before any tool, framework, or automation, a cognitive rewire needs to happen. This module installs the mental operating system that makes all the difference between using AI and operate with AI.

7
Topics
35
Minutes
⬆
Beginner
📖
Theory
TASK new request Until AI point? 10% leveraged 50% leveraged 100% leveraged You do it + AI supports parts AI does + you reviews and directs AI does everything you grab some water ☕ OUTPUT you never waste ● emerald = main flow    ● cyan = support branch    ▶ Default Shift applied to every task

Illustrative diagram — The Default Shift: every task goes through the question "to what extent can AI help here?"

Detailed content

1

🔄 Default Shift

O Default Shift is the most important habit change in this course. Before carrying out any task the old way, your first question needs to be: "how could AI do this?". If not 100%, at least the first 30%. The real question isn’t "can AI do this?" (binary, blocking) — it’s "to what extent can AI be applied here?".

💡 The Concept in Action

Imagine you need to update links in 300+ YouTube descriptions. Old way: open each video manually, edit, save. Hours of mechanical work.

With Default Shift active: you ask, "How far can AI take this?" The answer: 100%. While you get some water, Claude Code writes a script that processes all 300 videos through the YouTube API. Work that would take hours becomes minutes.

⌨️ Example prompt to activate the Default Shift

Tenho 300+ vídeos no YouTube onde preciso trocar o link
"exemplo.com/antigo" por "exemplo.com/novo" em todas
as descrições. Você consegue escrever um script
que faça isso via YouTube Data API v3?

Liste o que você precisa para começar (credenciais,
escopos de OAuth, etc.).

The Default Shift starts with the prompt. You stop thinking “what am I going to do?” and start thinking “what am I going to delegate?”

✓ Mindset with Default Shift

  • ✓Asks, “To what extent?” before starting
  • ✓Accepts that 30% leveraged is already a real win
  • ✓Experiment even when you're unsure of the outcome
  • ✓Revisit tasks that "didn’t work" before

✗ Mindset without Default Shift

  • ✗Asks, “Can AI do this?” (binary)
  • ✗Only uses AI for "obvious" text tasks
  • ✗Discard it if the first result isn’t perfect
  • ✗Do it manually out of habit, without questioning it
2

🎚️ "How Far?" — Never Binary

Most people approach AI with a binary question: "can AI do this or not?". This frame is limiting because it forces an answer that rarely reflects reality. The right question is graded: maybe AI delivers 80% quality, and you finish the remaining 20% in 10 minutes instead of working 2 hours from scratch.

💡 Practical Tip — Make the habit physical

Treat the Default Shift like learning to type. At first, you need to consciously think about each key. With practice, it becomes automatic. Set aside 2 weeks to actively question each task before carrying it out. The conscious effort now builds the habit for good.

The levels in practice

10%

AI as a starting point

You used AI to generate the first draft or structure. You avoided the "horror of the blinking cursor." You do 90% of the work, but you don’t start from zero.

50%

Real collaboration

AI does half the heavy lifting. You direct, review, refine, and make strategic decisions. At least 2x productivity.

100%

Full delegation

You define the problem, and AI handles it completely. Your role is to check quality and iterate on the prompt if needed. The goal of every mature workflow.

📊 Market reality

  • Most start at 10–20% of leverage — and already sees real gains
  • In 2–4 weeks with deliberate practice, the average rises to 50–60%
  • Advanced operators reach 80–90% on well-mapped repetitive tasks
  • No number is “wrong” — any leverage is better than none
3

🚀 AI Is Better Than You Think

One of the most common traps: you tested something with AI 3 months ago, it didn’t work, and now you carry that "this can’t be done with AI" as truth. The problem? Models get better faster than our memory of past failures. What was impossible in March may be trivial in July.

📈 The Infographics Case Study

At one point, creating high-quality infographics with AI was considered "impossible" — models generated incoherent images, incorrect text, and absurd proportions.

Three months later, a new model produced professional infographics with a well-structured prompt. The work that “couldn’t be done” became trivial. The mistake wasn’t the failed attempt—it was not trying again.

✓ How to stay up to date

  • ✓Retest "impossible" tasks every 4–6 weeks
  • ✓Actively track releases of new models
  • ✓Keep a list of “things that haven’t worked yet”
  • ✓Talk with other operators about new use cases

✗ Pitfalls to avoid

  • ✗Crystallize "this doesn't work with AI" with no expiration date
  • ✗Test once and never try again
  • ✗Always using the same model for everything
  • ✗Ignore updates to the models you use

⏰ Practical Tip — Reassessment Calendar

Create a recurring event on the calendar: "AI limitations retest". Every 4–6 weeks, pick 3 tasks you marked as "AI can’t do this" and test them again. You’ll be surprised how often the answer changes.

4

🔧 Function Breakdown

You don’t automate one work. You automate one piece of work. Function Breakdown is the process of breaking down your role into functions, and each function into micro-tasks — then identifying which of those micro-tasks AI can perform. The magic happens when you start chaining these pieces together.

🎬 Example: "Automate a YouTube video"

The task "create a YouTube video" seems too big to automate. But when you do the Function Breakdown:

💡 Ideation
themes, angles, keywords
📝 Script
structure, hooks, CTAs
🏷️ Title
10 testable variations
🖼️ Thumbnail
concept + copy
📋 Description
SEO + timestamps
💬 Responses
priority comments
⏱️ Timestamps
automatic chapters
📊 Analytics
report + insights

Each of these micro-tasks can have its own automation. You don’t need all of them at once— starts with a.

How to do your Function Breakdown

1

List the responsibilities of your role

What do you do at work? Not the tasks—the functions. "Create content," "serve customers," "analyze data," "manage projects."

2

Break each function into micro-tasks

For each role, list 5–10 specific, repeatable activities. The more granular, the better the chance of automation.

3

Prioritize by frequency × effort

The most frequent and time-consuming microtasks are the first candidates. Automate one, validate the result, then move on to the next.

4

Chain the pieces

Over time, individual automations start connecting. One’s output becomes the next one’s input — and you’ve created a real workflow.

5

🔍 Curiosity Rule — Anti Dark-Code

AI generates outputs quickly. Too quickly for anyone who doesn’t question them. The Curiosity Rule is a discipline: never accept an output without asking why. Ask for 3 alternatives. Question the logic. Understand what was built. Because "if you built something and can’t explain how it works, you built a liability, not an asset."

⚠️ The Dark-Code Problem

Dark code is code (or an automation or prompt) that works but nobody knows exactly why — not even you. When it stops working, you're stuck. When you need to adjust it, you don't know where to start.

Dark code is a liability disguised as productivity. In the short term, you gained speed. In the long term, you created a blind dependency.

⌨️ Curiosity prompts — use them every time

# Após receber qualquer output técnico:

"Explique cada parte desse código/automação
em linguagem simples. O que acontece se X
mudar? Quais são os pontos frágeis?"

# Pedindo alternativas:

"Dê 3 formas diferentes de resolver este
problema. Para cada uma, explique os
trade-offs e me diga qual você recomenda
e por quê."

# Validando a recomendação:

"Por que essa abordagem é melhor que [X]?
O que eu perderia se escolhesse [Y] em vez?"

🧠 Practical Tip — AI as a mentor, not an oracle

Reframe the relationship: AI isn’t a machine that sells answers. It’s a mentor with vast knowledge but no context about your business. You question the mentor. You ask for explanations. You disagree and ask it to defend its position. This protects you from dark-code and accelerates your learning.

6

📉 Wait for the Dip

No one tells you about the Dip. In the first 1–2 weeks of actually working with AI, your productivity drops by about 20%. New workflows are slow. You test things that don’t work. You learn what no ask. It’s uncomfortable; it feels like a regression.

📈 What happens after the Dip

In 2 weeks, the baseline doubles. It doesn’t increase by 20%: fold. The workflows you tested and broke are already working. You’ve learned what to ask. The investment in temporary discomfort buys permanent productivity.

But you have to push through. Anyone who gives up in the Dip — “this doesn’t work for me” — stays stuck at their old performance level forever, without ever seeing the payoff.

The real adoption curve

Week 1

Initial enthusiasm

Performance is normal or slightly above average. You’re motivated and trying new things. It feels easy.

Week 2

The Dip — the discomfort zone

Performance drops ~20%. Old workflows have broken, and new ones aren’t flowing yet. This is where most people give up.

Week 3+

The new baseline — 2x+

The new workflows are running. You’re operating at a sustainable pace. Performance won’t return to normal—it will go far beyond it.

📊 Context data

Most people who give up on AI gave up during the Dip. Not because AI didn't work — but because they didn't know the Dip is temporary and unavoidable. Knowing it's coming completely changes how you face it.

7

⚡ Fail Fast, Learn Faster

Real learning doesn’t happen with the first successes—it happens with the first failures. The goal isn’t to avoid failing: it’s to reach your the first 10 errors in the fastest and safest way possible. Each well-documented error is worth more than 10 successes you didn’t understand.

🎯 What “fast and safe” means

Quick: don’t wait for perfect conditions to get started. Test today, with the tool you have, on the task at hand. Iteration beats planning.

Safe: never test automations in production without review. Have a test environment, back up the data, and review the outputs before applying them. Speed without care leads to disasters.

✓ How to fail well

  • ✓Document what you tried and why it didn’t work
  • ✓Ask AI why the result was bad
  • ✓Test in a controlled environment before production
  • ✓Iterate fast: 3 versions in 30 minutes > 1 perfect version in 3 hours

✗ How to waste mistakes

  • ✗Try and give up without understanding what went wrong
  • ✗Don’t record the error context for repetition
  • ✗Wait until you’re sure before testing anything
  • ✗Compare your error 1 with someone else’s success 10

📓 Practical Tip — Useful Mistakes Journal

Keep a simple file (it can be in Claude Code itself) with entries in this format:

Data: 2026-06-01
Tentei: automatizar relatório de vendas em PDF
Resultado: Claude gerou tabela com dados fictícios
Por que errou: não forneci os dados reais no contexto
Aprendizado: sempre incluir os dados junto com o prompt
Próximo passo: testar com CSV colado no contexto

This record turns every failure into transferable learning — for you and others.

🧠 Module Summary

✓
Default Shift — Ask "to what extent?" before any task. Never "can you or can't you?".
✓
Graduated scale — 10%, 50%, or 100% leverage. Any number is a real gain.
✓
AI evolves faster than your memories of failure — Retest limits every 4–6 weeks.
✓
Function Breakdown — You don’t automate the work—you automate micro-tasks and chain them together.
✓
Curiosity Rule — Always question outputs. Use AI as a mentor, not an oracle. Avoid dark-code.
✓
Wait for the Dip — A ~20% drop in the first 2 weeks is normal. Push through—the baseline doubles.
✓
Fail Fast, Learn Faster — Get to your first 10 errors quickly and safely. That's where the learning happens.

Next Module:

1.2 — Method (How to Decide) — Learn the decision framework for choosing when, how, and how much to use AI in each context of your work.