INEMA.CLUB · Social Media v6.2

Worksheets for creating and observing

Original worksheets for the fictional Reuso de Bolso case. Copy them into your notes. None of the data below comes from a real campaign.

Compare totals and rates

Fictional example: same platform, same metric, and 48 hours since each post.

VersionViewsSharesRate
A1.000202%
B500153%

Rate = shares ÷ views × 100. B has the higher rate; A has more total actions. This does not isolate a cause or predict sales.

Calculated ratio: 2%

Nonnegative whole-number counts. A zero or missing base does not produce a rate. This ratio is not the percentage of unique people and can exceed 100% if actions repeat.

Research in four layers

Source and creator:
Date checked and duration:
Question answered:
Image — observation and timestamp:
Text/speech — observation and timestamp:
Sound — observation and timestamp:
Structure — opening, promise, demonstration, and invitation:
What I observed:
My hypothesis:
What I will create myself:

Illustrated script · original 20-second example

The duration is a suggestion. Read your voice-over aloud and adjust the edit. Generated images do not prove a physical action.

  1. 0–3s: Pencils scattered. Voice: An idea for gathering your pencils.
  2. 3–15s: Jar with pencils. Voice: Choose a sturdy, stable container. Separate what you use and plan where to put it.
  3. 15–20s: Illustrated organization. Voice: Check the rim before use. Save this idea.

Label: illustrated AI example. If you film a real activity, describe only what you actually did. Music is optional.

Review before publishing

File and version:
[ ] I understood the topic.
[ ] I read the text without pausing.
[ ] I heard the full voice-over.
[ ] I saw the object and its necessary details.
[ ] I recognized the AI label when applicable.
Rights and credits checked:
Caption and cover checked:
Network AI controls checked:
Visibility chosen:
Status: pending / revise / approved
Publication verified — URL and date:

Lesson 1 · Choose a promise you can keep

Project: Reuso de Bolso or your project
Lesson: Choose a promise you can keep
Audience: people with small desks — <your decision>
Usefulness: organize with available materials — <your decision>
Limit: simple examples without unverified claims — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 2 · Choose a main platform and prepare access

Project: Reuso de Bolso or your project
Lesson: Choose a main platform and prepare access
Main platform: one choice with a reason — <your decision>
Access: recovery and security checked — <your decision>
Where to find: create, drafts, and metrics — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 3 · Write a profile introduction and three first ideas

Project: Reuso de Bolso or your project
Lesson: Write a profile introduction and three first ideas
Description: topic, audience, and next step — <your decision>
Identity: authorized name and image — <your decision>
Drafts: introduction, usefulness, and behind the scenes — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 4 · Test one difference at a time

Project: Reuso de Bolso or your project
Lesson: Test one difference at a time
Hypothesis: showing the result first may clarify the idea — <your decision>
Variable: opening; keep the rest similar — <your decision>
Review: same interval and tentative conclusion — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 5 · Read two signals with comparable bases

Project: Reuso de Bolso or your project
Lesson: Read two signals with the same denominator
A: 20 ÷ 1,000 × 100 = 2% — <your decision>
B: 15 ÷ 500 × 100 = 3% — <your decision>
Conclusion: B has a higher rate; A has more total actions — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 6 · Turn an idea into a readable carousel

Project: Reuso de Bolso or your project
Lesson: Turn an idea into a readable carousel
Page 1: visible problem and short title — <your decision>
Page 2: matching solution — <your decision>
Page 3: care tip and next step — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 7 · Research references without copying the work

Project: Reuso de Bolso or your project
Lesson: Research references without copying the work
Source: URL, creator, and date — <your decision>
Analysis: opening, promise, demonstration, and invitation — <your decision>
Scope: three now; ten before adapting — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 8 · Break a video into four layers

Project: Reuso de Bolso or your project
Lesson: Break a video into four layers
Image: what appears and when — <your decision>
Text and sound: what informs and accompanies — <your decision>
Structure: order, purpose, and limited hypothesis — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 9 · Create three adaptations with your own execution

Project: Reuso de Bolso or your project
Lesson: Create three adaptations with your own execution
Research: ten identified references — <your decision>
Variations: three original responses — <your decision>
Choice: one idea you can produce — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 10 · Edit to understand before speeding up

Project: Reuso de Bolso or your project
Lesson: Edit to understand before speeding up
Criteria: focus, result, voice, text, cut, and pause — <your decision>
Adjustment: one segment with timing or position — <your decision>
Validation: check on a phone before publishing — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 11 · Review privately before publishing

Project: Reuso de Bolso or your project
Lesson: Review privately before publishing
Review: five verifiable questions — <your decision>
Privacy: local file or checked setting — <your decision>
Limit: clarity does not predict distribution — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 12 · Publish with a short checklist

Project: Reuso de Bolso or your project
Lesson: Publish with a short checklist
Caption: truthful topic and next step — <your decision>
Rights: image, voice, music, and credits — <your decision>
Publication: check label, cover, and visibility — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 13 · Write an opening tied to the payoff

Project: Reuso de Bolso or your project
Lesson: Write an opening tied to the payoff
Opening: question or recognizable result — <your decision>
Payoff: matching demonstration — <your decision>
Invitation: relevant action, no false urgency — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 14 · Open a curiosity and answer it

Project: Reuso de Bolso or your project
Lesson: Open a curiosity and answer it
Curiosity: concrete question — <your decision>
Answer: visible and sufficient segment — <your decision>
Honesty: identify conditions and image sources — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 15 · Use AI to organize, then check the script

Project: Reuso de Bolso or your project
Lesson: Use AI to organize, then check the script
Prompt: audience, duration, scenes, and limits — <your decision>
Review: speech, feasibility, and claims — <your decision>
Record: first draft, change, and approved version — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 16 · Plan a week that fits your routine

Project: Reuso de Bolso or your project
Lesson: Plan a week that fits your routine
Pillars: three categories and two ideas per category — <your decision>
Week: tasks with dates and accurate status — <your decision>
Copy: exported calendar and scheduled check-ins — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 17 · Make and publish the first reviewed video

Project: Reuso de Bolso or your project
Lesson: Make and publish the first reviewed video
File: vertical MP4 reviewed outside the editor — <your decision>
Publication: caption, rights, AI label, and visibility checked — <your decision>
Record: URL, date, and sources saved — <your decision>
Evidence or file:
Next action:
Pending item:

Lesson 18 · Observe and choose the next test

Project: Reuso de Bolso or your project
Lesson: Observe and choose the next test
Observation: date, interval, and available metrics — <your decision>
Limit: absence and hypothesis identified — <your decision>
Next action: one change and a new check-in date — <your decision>
Evidence or file:
Next action:
Pending item: