One Prompt, Any Platform 🎯 Read my brand-voice.md. Then interview me — exactly 3 questions, ONE at a time. Wait for my answer before the next question:
- Which platform am I posting to today — Instagram, X, LinkedIn, TikTok,
Facebook, or YouTube?
- What's the topic — something that happened to me, something I want to teach,
an offer to push… or should you research what's trending in my niche right now and pitch me 5 angles?
- What's the goal — grow followers, get DMs and leads, sell an offer, or start
conversations?
Then, with no further questions: research online what's working on that platform for that kind of content THIS week (hooks, formats, length). Write me 3 post options that follow the platform rules in my brand-voice file, in MY voice—every option must include at least one specific story, number, or phrase from my file that nobody else could post. No AI-speak ("game-changer", "unlock", "delve", rhetorical-question openers). End each with ONE call-to-action from my file that matches my goal.
I'll pick one. If a visuals tool (like Higgsfield) is connected, generate a matching visual in my visual style — correct format for the platform (vertical 9:16 for Reels/TikTok, 4:5 for feed posts). If my posting tool (like Blotato) is connected, show me the final post + proposed time and schedule it ONLY after I say yes. Never post without my approval. If nothing is connected, give me the final post ready to copy-paste.
That's the whole system. Three answers from you → researched, on-brand, platform-native post → approved → published.
The Whole Week on Autopilot ♻️ Read my brand-voice.md. Ask me the same 3 questions, but for the WEEK: which platform(s), which topics or news from my week I should cover (or research trending angles), and my #1 goal this week.
Then: plan 5-7 posts throughout the week (mix formats the platform rewards — for Instagram: reels, carousels, single-image posts; for X: posts + a thread; for LinkedIn: stories + a contrarian opinion). Show me the plan in a table and WAIT for my edits. After I approve: write each post following my brand-voice rules, generate visuals if my visual tool is connected, then show me the full queue — day, time, platform, text, visual — and schedule through my posting tool only after my explicit yes.
Next week, start by telling me which post from last week performed best and apply what we learned.
Your new routine: answer 3 questions, approve a plan, approve a queue. ~15 minutes a week.
BONUS — REUSE
Turn One Thing Into Everything 🔁 Read my brand-voice.md. Here’s my latest [video transcript / blog post / podcast notes]: [PASTE HERE]. Ask me which platforms to target (that’s your only question), then turn it into native posts for each—each piece should stand alone (never say “in this video”), drawing out the most surprising specific moments and applying my voice rules. Then queue them as usual: show me everything; don’t publish anything without my approval.
The rules that make this work
The brand-voice file does the heavy lifting. One new story added to it = weeks of fresh, authentic, inimitable content.
Approval is a feature, not friction. The assistant drafts and schedules; nothing goes live without your okay.
The platform rules are in the file—hooks ≤8 words, IG max. 5 hashtags, X ≤280, LinkedIn 150-300 words with white space. The assistant reads them every time, so each post feels native to the platform.
If a post could belong to a competitor, delete it. The test “Would my followers believe I wrote this?” beats any growth hack.
Want to run it by VOICE? "Jarvis — run the content engine." The full version lives inside my JARVIS assistant: voice-controlled, approval cards on screen, overnight runs ("I prepared your week while you slept, sir"), web research, and every update I release. Jarvis is not for sale — members get it.
FILL IN ONCE · EVERY POST SOUNDS LIKE YOU FOREVER
How to use: copy the template below into a file called brand-voice.md (the .md file, ready to fill in, comes with this package). Send it to the assistant — or keep it in your code assistant's folder — and say: "Interview me to fill in my brand voice file." The assistant asks a few questions, fills it in, and from then on every post it writes will be in your voice, with your stories, following your rules.
⚠️ The sample responses below belong to "Alex," a fictional coffee roaster from Austin — so you can see what GOOD looks like. Specific beats impressive: real numbers, real phrases, real stories. Replace everything with your own.
WHO I AM Alex — I roast small batches of coffee in Austin and ship nationwide. 8 years, one roastery, zero shortcuts.
One sentence. What you do + the detail that sets you apart.
AUDIENCE Home coffee nerds, ages 25 to 45, who own a grinder, hate bitter coffee, and want café-quality results without the café price.
Who follows you (or should)? What do they WANT that they don't have yet?
OFFERS AND CALLS TO ACTION (rotate — one per post, never more )
- Free shipping on your first order → "link in bio" 2. Coffee quiz → "DM me QUIZ" 3.
Wholesale → “DM me WHOLESALE” 4. Engagement → “tell me in the comments”
VOICE RULES Funny ↔ Serious: 70% playful, serious about technique · Bold ↔ Humble: bold about coffee, humble about myself · Casual ↔ Polished: casual, like a text to a friend · Short ↔ Storyteller: short lines, one story post per week NEVER: walls of hashtags, "elevate your coffee experience," fake urgency, attacking competitors, politics
MY PHRASES (how I actually talk) "life's too short for bitter coffee" · "roasted Tuesday, at your door Friday" · "your grinder matters more than your machine" · "okay, seriously"
MY STORIES (true + specific = the antidote to generic content) WIN: a coffee shop in Dallas switched to us — espresso sales rose 40% in two months; the owner sent me a photo of the empty funnel. FAIL: I burned a 60-pound batch in 2021 by trusting a new thermometer instead of my nose — 800 dollars' worth of beans turned into garden compost. SURPRISE: my best-selling product started as a mistake — I pulled a batch 90 seconds early and customers begged for "that lighter one."
PROOF POINTS I CAN CITE 8 years roasting · 40+ wholesale cafés · 4.9★ from 2,100 reviews · from roast to doorstep in 4 days
CONTENT PILLARS (my ongoing themes) 1. Improve home brewing 2. Behind the scenes at the roastery 3. Coffee myths, debunked 4. Customer wins
- New roast releases
Platform styles — the assistant reads the section for the platform you name
📸 INSTAGRAM Hook = first line, max. 8 words (assume it will be cut off after that) Short lines, white space, max. 1-2 emojis · MAX. 5 niche hashtags at the end Formats: Reels (30s, hook in the first 2s), carousels (slide 1 = large, short text), single photos Visual style: warm tones, real hands + real coffee, no stock-photo perfection
🐦 X / TWITTER Every post ≤280 characters. Direct. Strong opinions welcome. No hashtags (or one at most) Threads: the first tweet should stand on its own; number the rest; end with the call to action
💼 LINKEDIN 150-300 words, one-line paragraphs, white space · max. 3 hashtags Angle: business lessons from the work (not just tips) · still sounds like me No links in the post body — "link in the comments"
🎵 TIKTOK 30-second scripts: spoken words + on-screen text Hook in the FIRST 2 seconds, visual and specific ("I burned $800 worth of coffee — smell this") Casual, imperfect, behind-the-scenes energy
👥 FACEBOOK Conversational, 40-80 words, like talking to regulars · end with a question Local angle whenever possible
▶️ YOUTUBE COMMUNITY / SHORTS Community: one image + a question or poll · Shorts: TikTok rules, a little less slang