PTENES
INTERACTIVE COURSE · AI SALES TRAINING

🧠 AI Consulting Playbook

The complete journey for someone who sells real AI consulting: diagnose before prescribing, design a solution, charge fairly, deliver clearly, and grow without relying on luck.

New here? AI consulting is the work of going into a company, understanding where time and money are leaking, and deciding what automate, with which tool e in what order — before building anything. This course walks you through that process step by step.

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View ready-made scripts
4
Tracks
8
Modules
62
Topics
~9h
Duration
Company with a vague pain point diagnosis solution price delivery Contract and a lasting relationship

What to look for: the work doesn’t start with the tool. It starts with diagnosis and only then becomes a solution, pricing, and delivery—in that order.

The 4 tracks

They follow the actual order of a consulting project. If you’ve never had a diagnostic call, start with Track 1. If you already serve clients and your challenge is pricing or delivery, go straight to the track that addresses your bottleneck.

How studying works here

1

Read one topic at a time

Each topic teaches one part of consulting work, with a diagram and, when it’s practical, a ready-to-copy script you can use on your next call.

Highlight passages by selecting the text and record a question with one click, right where it came up.

2

Mark as read and track your progress

Your progress appears at three levels—module, track, and entire course—and is saved in your browser. No account, no server.

3

Return through My Journey

The dashboard brings together where you left off, your open questions, and your notes—with export and import in .json to take your studies to another computer.

Scripts you can use today

Paste each block into your preferred AI assistant, and replace what’s between < > and compare the result with the verification criterion.

🎯 Preparing for the diagnostic call

Goal: arrive at the meeting with three pain-point hypotheses already formulated, instead of starting from scratch with questions.

Aja como consultor de IA preparando uma reunião de diagnóstico.
Empresa: <nome ou descrição da empresa>
Setor: <setor> · Tamanho aproximado: <nº de funcionários>
Área que me chamou: <área ou cargo do contato>

1. Descreva o modelo de negócio e como a empresa ganha dinheiro.
2. Liste as 3 dores operacionais mais prováveis nessa área, com o raciocínio de cada uma.
3. Para cada dor, escreva 2 perguntas de diagnóstico que eu faria na call.
4. Aponte 2 riscos de eu estar errado sobre essa empresa.
Formato: tópicos curtos, sem elogios, sem introdução.

How to verify: the three pain points need to cite something specific to the business (process, channel, seasonality). If they’re generic, like "improve productivity," try again with more context.

💰 Pricing ladder for your offer

Goal: move beyond a single price and start offering three ways to work together.

Monte uma escada de 4 níveis de oferta para o meu serviço de consultoria de IA.
O que eu sei fazer: <liste 3 a 5 entregas suas>
Cliente-alvo: <setor e porte>
Moeda e faixa de preço praticada na minha região: <ex.: R$ 300 a R$ 6.000/mês>

Para cada nível traga: nome, o que inclui, o que NÃO inclui,
preço sugerido, e a frase exata que eu digo para oferecer esse nível.
Nível 1 = acesso barato e recorrente. Nível 4 = projeto grande.

How to verify: each tier needs a clear "what is NOT included." Without that limit, the low-cost tier turns into free work.

🔎 Autopsy of your last meeting

Goal: discover the three communication mistakes you don’t realize you’re making.

Você é um avaliador de presença executiva em reuniões de consultoria B2B.
Vou colar o registro escrito da minha última reunião entre aspas triplas.

Analise e devolva:
1. Nota de 0 a 10 em: clareza, autoridade, qualidade das perguntas, escuta.
2. Proporção estimada de quanto eu falei x quanto o cliente falou.
3. Os 5 momentos em que eu deveria ter feito uma pergunta e afirmei algo.
4. As 3 mudanças de maior impacto para a próxima reunião.
Seja direto e específico. Sem elogios de cortesia.

"""<cole aqui o texto da reunião>"""

How to verify: the answer needs to cite actual excerpts from what you said. If it only gives generic advice, the pasted text was too short.

AI Sales Training

This course is part of a five-course program of independent courses. Each one stands on its own; together, they cover the journey from your first client to a mature operation.

🎓 Where to start

✓
You’ve never sold consulting services — start with Track 1, module 1.1: it defines all the vocabulary before you learn any techniques.
✓
You’re already booking calls but not closing — go to Track 2 (pricing and call structure), then module 2.2, which teaches you to dissect your own meetings.
✓
You already have clients and want to scale — Track 4: clients who come to you, workshops, and the B2B community that sustains recurring revenue.