🎯 The 6 Recipes + Cold Open
The engine’s menu of treatments. Each segment of a reel can get a different recipe: Editor Pro, B-roll PiP, screenshare, split screen, punchy text e real elements — plus the cold open that opens everything up. Here you’ll learn when to use each one.
🎮 How you give the command
Every recipe in this module is triggered the same way: in Claude Code, you type reel edits followed by the path to your vertical video. Then you have two ways:
1. Let the skill propose
Run it solo reel edits ~/videos/bruto.mp4. The skill reads the video and suggests 2–3 treatments with a recommendation—you choose which one to follow.
2. Natural language guide
Write the intention after the path, separated by a —. That's exactly what each recipe below does — each one includes a command ready to copy.
The pure approach 1—she reads it and gives you the options:
reel edita ~/videos/bruto.mp4Either way, it always shows the clean cut for you to approve before animating; then it assembles everything and runs the reviewer until it gets PASS. They’re equivalent to reel edits: make a reel from this video: <path> or /reel-<your-brand> <path>.
🎬 Pro Editor: full screen + B-roll
The most common recipe and the foundation of almost every reel: you in full screen speaking, with Real B-roll coming in on top at the right moments. It’s the default treatment — when you run the skill without asking for anything special, this is where it starts.
New here? — “overlay” and “B-roll”
Overlay is a layer that goes over the main image (you) without replacing it entirely. B-roll is the supporting clip/image that illustrates what you’re saying. In Editor Pro, B-roll is an overlay that appears and disappears as the speech calls for it.
In practice, it’s what runs by default. Point the skill to your raw video:
reel edita <caminho-do-seu-video.mp4>How to verify: the reel comes out with you full-screen and B-roll appearing at the right moments. If you want a different recipe for a segment, just ask (e.g., "use screenshare for the demo").
You full screen with real B-roll overlaid—the default recipe.
It’s the one you’ll use most; knowing when B-roll comes in keeps your reel from feeling monotonous.
Full screen, B-roll overlay, base recipe.
Objective: request the Editor Pro recipe.
reel edita ~/videos/bruto.mp4 — editor pro: eu em tela cheia, B-roll por cima quando eu citar algoHow to verify: the skill responds with a proposed treatment and shows you the clean cut before animating.
🖼️ B-roll PiP: Picture-in-Picture
In the picture-in-picture (PiP), you stay on screen: you remain visible while the B-roll appears in a smaller window, at the same time. Your face and the supporting footage share the frame — unlike the Pro Editor, where B-roll covers you briefly.
💡 When to choose PiP instead of an overlay
Use PiP when your reaction matters as much as the supporting material — reacting to a comment, commenting on a screenshot, showing something, and looking at the camera at the same time. If the supporting material needs the whole screen to be readable, use the overlay (Editor Pro) or screenshare instead.
🖼️ PiP (Picture-in-Picture)
You and the B-roll appear together. Good for reactions, commentary, and “look at this while I talk.”
🎬 Overlay (Editor Pro)
The B-roll covers you for a few seconds, then you’re back. Good when the supporting footage needs the spotlight.
Why learn: choosing between PiP and overlay is what gives the reel intention — it’s not decoration; it’s about what the viewer needs to see in that second.
Key concepts: PiP, floating window, face and supporting footage together.
Objective: request the B-roll PiP recipe.
reel edita ~/videos/bruto.mp4 — me deixa em PiP no canto e mostra o site/app em tela cheiaHow to verify: the skill responds with a proposed treatment and shows you the clean cut before animating.
🖥️ Screenshare + Demo: Face Moves Down and Shares the Screen
The tutorial and demo recipe: you start full-screen, and when it’s time to show something, your face shrinks to a small PiP while the shared screen takes over the frame. When the demo ends, you get back to growing.
You present (full screen)
Introduce what you’re about to show, looking at the camera. The viewer connects with you first.
Face drops → screen takes over
During the demo, you appear as a PiP in the corner while the shared screen fills the frame. You can see what you’re doing without losing sight of you.
Back to full screen
Once the demonstration is over, you grow back to close the point. The transition adds dynamism.
Why learn: is the only recipe that shows “how to do it” in practice without turning into a soulless screencast—the face in PiP keeps the human presence. Key concepts: screenshare, face→PiP transition, demo.
Objective: request the screenshare + demo recipe.
reel edita ~/videos/bruto.mp4 — começo em tela cheia, depois desço pro canto e compartilho minha telaHow to verify: the skill responds with a proposed treatment and shows you the clean cut before animating.
▚ Split screen: two sides, one screen
In the split, the screen splits into two halves that appear at the same time: you on one side, the supporting footage on the other — or before × after, option A × option B. It's the comparison recipe: the contrast is obvious because the two are side by side.
Where the split shines
Before × after an edit, code × result, “the hard way × the easy way.” Whenever the content is a comparison, split-screen delivers the message without you needing to explain it in words.
Why learn: comparison is one of the formats that keeps viewers watching most; the split makes it instant. Key concepts: split, comparison, visual contrast.
Objective: request the split-screen recipe (split).
reel edita ~/videos/bruto.mp4 — tela dividida: eu em cima, o código/print embaixoHow to verify: the skill responds with a proposed treatment and shows you the clean cut before animating.
💥 Moving Text with Punch
This isn’t a caption—it’s motion graphics. The keyword comes in with punch (scale, weight, a sharp SFX) at the exact moment you say it. It anchors the eye on what matters and creates the "visual punch" that holds attention within the ≤4s rhythm.
✓ Punch with purpose
- ✓Only the word that carries the point
- ✓Comes in synchronized with the speech and an SFX
- ✓It gets out before it becomes noise
✗ Generic captions (avoid)
- ✗Every spoken line transcribed in full
- ✗Text that repeats what's already being said
- ✗The same style throughout everything (AI look)
Why learn: the punch is what turns a "video with captions" into a "video edited with intention." Key concepts: motion graphics, punch, highlighted word.
Objective: request the punchy motion text recipe.
reel edita ~/videos/bruto.mp4 — foco em texto animado, punch nas palavras-chaveHow to verify: the skill responds with a proposed treatment and shows you the clean cut before animating.
🎞️ Real elements: actual captures and clips
Instead of a generic stock image, this recipe inserts the real element than what you reference: the repository capture, the website screenshot, the product clip — often inside a browser frame. It's the difference between "talking about something" and "showing the thing."
🔑 Real > generic, always
Just any “code” icon proves nothing. A real capture of your repository, with its name and stars visible, is proof—and proof sticks. The engine prefers the real thing and uses a generic image only when there’s no source.
Real capture/clip of what you mention, in a browser frame.
Credibility: the real thing is more convincing than any generic image.
Real capture, browser frame, proof.
Objective: request the real elements recipe.
reel edita ~/videos/bruto.mp4 — usa capturas reais do meu repo github.com/<voce>/<repo>How to verify: the skill responds with a proposed treatment and shows you the clean cut before animating.
❄️ Cold open: 0–3s of impact
The required opening for every reel. The first 0–3 seconds need to grab attention before of any introduction — showing the real result, a hook strong or a fun fact. No “hi, today I'm going to talk about...”: that loses the viewer in the first second.
Show the “after” right away—the finished reel, the final number—and only then explain how you got there.
A punchy line or question that opens a loop in the viewer’s mind.
An unexpected number that makes you want to know the story behind it.
Why learn: the cold open is where the reel lives or dies — it’s the recipe that determines retention. Key concepts: cold open, hook, opening hook.
Self-recovery (optional): which recipe you choose for a before × after?
Objective: request the cold open recipe.
reel edita ~/videos/bruto.mp4 — cold open de 2s com o resultado final antes da introHow to verify: the skill responds with a proposed treatment and shows you the clean cut before animating.
✅ Module summary
Next module:
4.2 — Real end-to-end workflow + QC