Answer 6 questions, find out which business to start with, and see the ready-to-use offer, first client, and next step.
The higher you go, the less you sell building hours and the more you sell diagnosis and accountability. The clients at the lower step are the same ones who will buy at the higher step.
Visual things that are quick to show. Good for gaining experience and your first clients; prices fall every year.
Customer service, automation, creative assets, AI search, and apps. Recurring revenue and an easy-to-show number, but it takes more technical skill or cash.
Workshops, consulting, and lead generation. Pays better and opens the door to larger projects.
AI director and personal brand. Slower to reach, harder to replace.
Six questions, one answer per question. Nothing is sent: the calculation happens in your browser.
For each business: the line you use to sell it, the number you promise to improve, and the INEMA kit to build a demo.
“I made a new version of your website; if you like it, I can publish it this week.”
The number you track with the client: Inbound contacts through the website per month
R$ 1,500 to R$ 5,000 per website, plus R$ 100 to R$ 300 a month for maintenance.
Project: site-inspirado →“My channel reaches [audience] every day; your product gets in front of them for [price].”
The number you track with the client: Niche followers and sponsorship value per post
Sponsorships from R$ 300 to R$ 5,000 per post when the audience is engaged and focused on a niche.
Project: video-sem-rosto →“Your clinic answers every message, even at 10 p.m.: the AI books appointments and calls you when needed.”
The number you track with the client: Messages and calls answered, and appointments booked
R$ 2,000 to R$ 8,000 for setup, plus R$ 500 to R$ 2,000 per month.
Project: atende-clinica →“Your team spends [X] hours a week on [task]. I automate it and show you the hours returned to the team.”
The number you track with the client: Hours returned to the team per week
R$ 1,500 to R$ 6,000 per workflow; more when priced by results.
Course: n8n Automation Fundamentals →“Every month, you get [N] new ads, and I replace the ones that do not sell with ones that do.”
The number you track with the client: Cost per sale or lead from campaigns
R$ 2,000 to R$ 8,000 per month per brand, in a package of assets.
Project: carrossel-inema →“Today AI recommends your competitor when people ask about [service]. I work to change that and show you the measurements every month.”
The number you track with the client: How many of the 20 questions mention the brand
R$ 2,000 to R$ 6,000 per month per client.
Project: inemaseo-metodo →“I put everything your team asks into one assistant, and we measure how much response time drops.”
The number you track with the client: Hours saved per week across the team
R$ 5,000 to R$ 20,000 for setup, plus R$ 800 to R$ 3,000 per month.
Project: inema-agent-runtime →“I solve [task] for [type of company] for a monthly fee, with nothing for you to install.”
The number you track with the client: Paying clients and monthly cancellations
R$ 29 to R$ 299 per month per client; you need hundreds of clients to make a living from it.
Course: Immersion: From Zero to an AI App →“In 3 hours, your team will leave using AI for [5 tasks in your industry], with materials to keep going.”
The number you track with the client: People using AI at work 30 days later
R$ 3,000 for a half-day to R$ 15,000 for a full day with a large group.
Course: PHA 2030 — People Ready for AI →“In one week, I will show you where AI can save your company the most money, in reais, and implement the first solution.”
The number you track with the client: Reais saved or earned per month after implementation
A diagnostic engagement costs R$ 3,000 to R$ 30,000, plus implementation.
Course: Customer Map (DICA Method) →“I find meetings with [type of client] for your calendar, and you pay for the ones that happen.”
The number you track with the client: Meetings booked and sales closed per month
R$ 3,000 to R$ 10,000 per month, or a fee per meeting booked.
Project: prospeccao-por-sinais →“I take care of your company’s AI a few hours a week: strategy, tools, team, and results.”
The number you track with the client: Business goals achieved per quarter
Fractional: R$ 8,000 to R$ 25,000 per month per company. In-house: executive salary.
Course: Claude as an Agent Manager →“Every week, I show how to solve [problem] with AI, using real cases.”
The number you track with the client: People on your list or in your community
From individual courses to a community subscription; it depends on the audience’s size and trust.
Course: Create Your Method →Clients do not buy "AI." They buy fewer missed calls, more appointments booked, and fewer hours spent typing. Choose an industry to see the offer for each step.
Website with online scheduling and a page for each specialty
WhatsApp receptionist that books appointments and reminds patients the day before
Diagnosis of missed appointments and reception time, with a target to reduce no-shows
AI director for a clinic group, overseeing customer service, medical records, and privacy rules
Website with calculators and content to attract companies
Automation that reads client documents and organizes them for data entry
Workshop to help the team use AI in their tax work, with 5 real cases from the firm
AI director for the firm, also bringing AI services to its clients
AI-made videos and carousels for each property
Receptionist that responds to inquiries immediately and schedules a viewing
Generate leads among property owners looking to sell, using public signals
The real estate agency’s AI strategy, from lead generation to after-sales
Website by practice area, optimized to appear in AI answers
Triage new cases through WhatsApp, with a summary for the lawyer
Diagnosis of where AI can save hours of research and drafting, with confidentiality rules
Fractional AI director for mid-sized law firms
Digital menu and AI-enhanced photos of dishes
Orders and reservations through WhatsApp with automated replies
Margin analysis: where the restaurant is losing money, in reais
AI for a restaurant group or franchise: purchasing, staffing, and customer service
The plan works for any step. What changes is the offer you bring.
People who succeed rarely chose the perfect business at the perfect time. They chose one, stuck with it long enough, and did not switch niches every three weeks. Use the assessment to decide, not to procrastinate.